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  • Writer's pictureReal Andrews

The 2024 Ford Maverick Compact Pickup Truck


The 2023 Ford Maverick will revolutionize the pickup truck market in the United States. With its impressive features and affordable price tag, this compact powerhouse is ready to take the industry by storm. As the demand for pickup trucks grows, Ford has recognized the need for a smaller, more versatile option, and the Maverick is the answer.


If you've been keeping an eye on the automotive market, you might have noticed a resurgence in the popularity of small pickups. And leading this emerging trend is none other than the 2024 Ford Maverick. Positioned below the mid-size Ranger and drawing inspiration from the Escape crossover, the Maverick is making waves with its impressive capabilities and affordable price tag. While it may not be built on a traditional truck platform like the F-150 and Ranger, it more than compensates with its payload and towing prowess.

Under the hood, you'll find a standard turbocharged 2.0-litre four-cylinder engine that delivers ample power for your everyday needs. The Maverick also offers the flexibility of front-wheel drive, but all-wheel drive is available for those seeking enhanced traction. What's more, Ford has introduced a fuel-efficient hybrid powertrain as an alternative, ensuring that eco-conscious drivers have a choice that aligns with their values. Although the hybrid powertrain is no longer standard, you can add it for an extra $1500.

When it comes to towing and hauling, the Maverick doesn't disappoint. With proper equipment, it can tow up to an impressive 4000 pounds and carry a payload of up to 1500 pounds in its compact bed. This makes it an ideal companion for weekend adventures or tackling everyday tasks with ease. The Maverick's practicality extends to its well-designed cabin, where you'll find a layout that optimizes space and comfort. Additionally, most models offer a great list of equipment that gives the Maverick a more upscale feel than its affordable price suggests.

It's worth noting that the base XL trim is more geared towards fleets and work-site duty, lacking some creature comforts that most buyers consider necessities. However, the XLT trim is the sweet spot if you're looking for a great value. It adds features like 17-inch aluminum wheels, cruise control, power exterior mirrors, and a power lock for the tailgate. If you plan on utilizing the Maverick's towing capacity to the fullest, consider adding the Tow package.


Under the hood, the Maverick's 250-horsepower 2.0-liter four-cylinder engine paired with an eight-speed automatic transmission offers a spirited driving experience. It's peppy on the road and boasts impressive acceleration, reaching 60 mph in 5.9 seconds during testing. The optional hybrid powertrain combines a 2.5-liter four-cylinder engine with an electric motor, delivering a combined 191 horsepower for fuel efficiency. While it may not match the turbocharged variant's performance, it still does the job and provides an eco-friendly driving experience.

The Maverick delivers a comfortable ride on the road, but its suspension is tuned to handle heavy payloads, resulting in a stiffer ride over rough surfaces. However, this trade-off ensures that the Maverick remains a capable workhorse, ready to tackle any challenge that comes its way.

In terms of pricing, the Maverick starts at an enticing $24,995, making it an attractive option for those looking for a budget-friendly pickup truck. Ford offers three trims - XL, XLT, and Lariat - with the XL trim being the most affordable. However, if you want a more well-rounded package with additional features, the XLT trim hits the sweet spot.

With its exceptional practicality, robust capabilities, and affordable price, the 2024 Ford Maverick has certainly made a splash in the small pickup truck market. As more and more buyers seek versatile and compact options, the Maverick stands tall, ready to meet their needs. So, if you're in the market for a small pickup truck that doesn't compromise on performance or affordability, look no further than the 2024 Ford Maverick. It's a game-changer in every sense of the word.

Get ready to experience the future of pickups. Order banks will open on July 16, 2023. Secure your spot for a Maverick today! Message me @ 661-202-2537

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